No marketing, just superb HP!
"Just for a moment, suspend whatever current thoughts you have on Highland Park (HP) and their whiskies... Close your eyes, inhale deeply, take a large sip, and I guarantee you will immediately know why HP is revered the world over. This shines with sweet citrus, heather honey and fragrant smoke. With the high alcohol and richness of flavour, I recommend a healthy dose of water. Thereafter proceed with caution, because it drinks easier than the HP 12yo, but with flavours of the HP 25yo!"